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Showing posts from September, 2018

Content Marketing Tips that Will Transform Your On-Site SEO

Did you know that there are almost 29 million small businesses in the United States? So what does this mean for you as a business owner? You're fighting against a lot of competition. The good news, however, is that there are lots of things you can do to stand out from the crowd. One of the best things to do is improve your content marketing to improve your on-site SEO. But how do you do this if you've never done it before? We've created this guide full of the all the content marketing tips you need. Read on below. First, Understand the Content Marketing Funnel When it comes to content marketing tips that matter, it's crucial to understand the marketing and sales funnel. This is a term that describes taking someone from not knowing about your company to becoming a loyal customer. It's important to know what inspires people to move through the funnel. And lots of times this comes through education in the form of content. While it's easy to think about cont

How to Get Your Business on Google Maps

Psttt! Want to know an easy way to promote your business online ? If you haven't set up your Google My Business profile on Google yet, you are missing out! It's a little box with major power that pops out on the side of Google Maps when you click on your business. Whether you're running your own business or you helping someone manage theirs, you have to take advantage of this wonderful free tool by Google. So let's go ahead and check to see if your business is already listed on Google and if not, we'll show you how to get your business on Google. How to Get Your Business on Google Getting on Google My Business is fairly easy and simple. In fact, if you've already been in business for a while, you might already be on there. Let's start with step number one. 1. Claim Your GMB Listing To claim your GMB listing, simply visit Google My Business and sign up for an account. Once you have an account, type in your business name or address and see if it comes up
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4 Insane Benefits of Hiring Professional SEO Experts You know that developing a strong SEO strategy is important–but you’re far less sure on what exactly that entails. And although you’d love to have both the time and the expertise to handle SEO on your own? Lately, you’ve realized just how unrealistic it is. You don’t want to waste more time and effort into creating a DIY SEO strategy that ultimately won’t be able to help your business. Instead, it’s time to hire  professional SEO services . But why is it such a good idea? Keep on reading this post to find out. 1. A Consistent Posting Schedule You enjoy writing blog posts and telling consumers about the new products you have to offer. But if you’re honest? There’s little to no consistency in your blog posts. You just do what you can, when you can–or when you remember at all. This won’t do anything to help you rise in the search engine rankings, and it also tells your market that you can’t be counted on. Aimi

Online Reviews: How to Use Reviews to Drive Revenue for Your Business

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Are you taking advantage of what could be the single biggest way to increase and maintain your long term revenue? The World Economic Forum released a study which documents that your reputation is responsible for 25% of a business’s market valuation.   A great example of this is Apple. In 2015 Apple’s reputation was to have contributed to 46% of its total market valuation . It has recently reported a market cap of $1 trillion dollars. The first company to ever do so. This is big money and the big companies know that reputation management has become a high return business essential.   So how can other smaller businesses such as your own make use of this information and actively manage and control what other say about your services? Afterall, Apple is teaming with personnel that may in fact do nothing more than manage reputation.   It’s not that hard. Simply start by getting awesome online reviews .   Google is always making changes directed at improving user experience. As an